The Now, Near & Next for Commerce

MSQ Sport + Entertainment Launches in North America

Andrea Nirsimloo and Paul Anastasiadis to lead new US agency, continuing the accelerated expansion of MSQ Sport + Entertainment as a game-changing global marketing force

Marketing Procurement iQ Conference Day Two: Shaping the Future of Media and Marketing Procurement

As the Marketing Procurement iQ conference wraps, it’s clear that the future of marketing procurement is set for huge change. From integrating new tech to embracing more inclusive and effective media strategies – buckle up for a run-down of MxPiQ day two…

Marketing Procurement iQ Conference Day One: What the industry can learn from the world’s foremost marketing procurement leaders

From Ai to sustainability, media fragmentation to… yet more Ai, we share some of the key themes discussed from the first day of the 2025 Marketing Procurement iQ Conference.