The Now, Near & Next for Commerce

MSQ in North America: “We Want to Hold People’s Attention, Not Just Catch It”

MSQ North America made quite a bit of progress in 2024, and as we look ahead to this year, MSQ NA President Aaron Lang chatted with Little Black Book about what’s still to come and “delivering creative magic”.

Industry heavyweight Rebecca Crook joins as CEO of MMT and 26 DX

Rebecca will also work closely with the broader MSQ group, in particular the leadership team at UDG, which, when combined with MMT and 26 DX, provide MSQ with a digital experience and tech powerhouse.

MSQ and Elmwood Appoint Ambrish Chaudhry as Head of Strategy for Asia to Drive Regional Expansion

The appointment of seasoned brand strategist Ambrish Chaudhry will lead efforts to deepen the strategic offering across brand design, content, and communications, driving growth for the group’s rapidly expanding client base in Asia.